Project Mad Adder
Smarter husbandry. Better care.

Run your animal operation with confidence.

Project Mad Adder brings husbandry, health, genetics, breeding, locations, records and team workflows into one fast, secure platform.

Public Beta — applications open

Anyone can apply to test PMA with a real collection. Applications are reviewed before account access is approved; Beta access is free, and qualifying participants receive permanent Founding Member recognition.

  • Daily care in seconds
  • Structured health and lineage
  • Private multi-organization workspaces
Organization-isolated dataMobile-first workflows

Breeding Intelligence

Today's operation

Care command center

Live

18

Due today

3

Health

96%

On track

SMP rack care6 actions
Health follow-ups3 open
Breeding plans2 ready

Rapid care

Smart defaults and focused forms keep husbandry moving.

Health clarity

Concerns, treatments, follow-ups and private files stay connected.

Breeding intelligence

Lineage, genetics, pairings and outcomes live in one system.

Team accountability

Roles, assignments and audit history keep responsibility visible.

Built for more than record keeping

The features that make PMA different.

Fast enough for everyday husbandry. Deep enough for serious breeding. Intelligent enough to help you understand the collection behind the records.

Voice + text

PMA Capture

Speak or type natural husbandry notes and turn them into structured care records without stopping your workflow.

Care intelligence

CareSignal

Surface meaningful changes and care patterns from the history you already record, with evidence and context attached.

Collection protection

BioShield

Coordinate quarantine, biosecurity zones, restrictions, sanitation evidence and collection-wide health context instead of treating every event in isolation.

Command centre

PMA Beyond

Bring priorities, findings, evidence and recommended actions together in a collection command centre.

Genetics

Morph IQ

Model genotype-aware inheritance, hets, supers, multi-locus outcomes and complex reptile genetics.

Goal-first breeding

Target Morph Wizard

Start with the offspring you want and let PMA identify collection-aware breeding routes to get there.

Multi-generation

Project Navigator

Plan multi-generation breeding strategies, holdbacks, probabilities, alternate routes and project readiness.

Physical workflows

PMA Tap

Connect NFC and QR identities to care, moves, guided workflows, reusable macros, rules and physical collection context.

Group keeping

Colony & Group Keeping

Manage colonies and communal groups with group-aware identity, population tracking, husbandry history and offspring workflows.

Operational care

Guided Rounds

Run repeatable animal-care rounds one enclosure at a time, with required steps, assignments and outcomes.

Operations intelligence

Sightline

Turn a large collection into an understandable operation with workload, trend and priority visibility.

Connected records

Complete Animal Timelines

Keep identity, husbandry, health, breeding, genetics, housing and history connected to the animal that matters.

Breeding records

Breeding, Eggs & Lineage

Track pairings, reproductive events, clutches or litters, incubation, individual eggs, offspring, parentage and lineage.

Taxonomy

Species Intelligence

Search a deep canonical catalog by common name, scientific name and synonyms instead of relying on a tiny species dropdown.

Everyday speed

Fast Husbandry Logging

Record feedings, sheds, weights, observations, environment checks and routine care quickly from phone or desktop.

Collection speed

Advanced Bulk Entry

Record routine husbandry across many animals efficiently while handling exceptions without losing animal-level history.

Resilient mobile

Offline-Ready Workflows

Keep critical husbandry work moving through weak connectivity and safely synchronize supported workflows afterward.

Labels + identity

Label & QR Studio

Build reusable labels and QR layouts with printer profiles, calibrated media, secure destinations and auditable print/export history.

Inventory

Feeder Inventory

Track feeder types, sizes, quantities, preparation, consumption, live growth-stage movement and reorder needs.

Context retention

PMA Continuity

Preserve operational context over time so important collection knowledge does not disappear into disconnected records.

Connected model

Collection Digital Twin

Connect animals, housing, relationships, events and operational state into a living representation of the collection.

Learn from history

Outcome Intelligence

Use accumulated husbandry and breeding history to understand which decisions are associated with better outcomes.

Custom data

Adaptive Data Studio

Create structured organization-defined Data Traits that extend PMA records without reducing custom information to unsearchable notes.

Backup + recovery

PMA Vault

Create integrity-checked recovery archives, include supported private media, preview restores and recover selected organization data.

Your history moves

Migration & Import

Bring existing animal and historical records forward so switching to PMA does not mean starting over.